Tl;dr: set, measure, reflect, repeat

When olympians or sports teams want to win a gold medal or championship, they focus on practice, analyzing the output, and using it to develop strong habits that are in line with their athletic goals. Yet, with most businesses, we don’t see the same logic: business teams are always focused on the end goal -- like product launches or revenue targets -- and not developing better habits that will help them achieve those results.

Based on years of studying how teams best achieve their goals, a major barrier to achieving our goals is our mindset. Organizations generally spend the bulk of its energy setting goals, rather than what it takes to reach those goals. More often than not, teams will spend time coming up with a great set of priorities and goals, and then return back to their “normal” daily work routine and won’t discuss those goals until it's too late.

The most effective teams around the world have realized that goals are not something you 'do' quarterly or yearly (the typical set-and-forget approach). Instead, breakthrough outcomes are achieved through weekly behaviors and feedback loops. 

By integrating your goals into a self-reinforcing flywheel of consistent reflection and iteration, teams will spend less time asking whether your goals are the right goals, and more time on doing the work, learning from it and progressing forward. Typically a goal framework, like the OKR methodology can help reinforce this goal-reflection loop.

Our vision is to bring the power of goals and reflection to teams everywhere. We believe that healthy teams are sustained through alignment, which is fostered through the habits of setting goals and reflecting on progress. This guide will teach you how to embrace the goal-reflection loop for your own team or company.

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Why Koan

Koan helps teams stay aligned and on the same page

Everyone on the same page

Koan helps guarantee your team knows why what they do matters and how it will make a difference

Koan helps teams focus on the work not the process, so they are all pulling in the same direction

Focus on the work, not the process

Koan’s OKR platform supports your existing processes and workflows, without the need for new meetings or distracting data entry

Use Koan to foster a transparent team culture

Foster a transparent culture

Koan builds transparency with natural opportunities for feedback between managers and team members

Use Koan to manage OKRs and goals, and help teams work with purpose

Work with purpose

Koan aligns every employee’s work to the company’s Mission, Vision, Values, Strategy and Goals

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